Reclaiming Land and Jobs

Client: Snoqualmie Mill

Snoqualmie Mill is an alterative employment, retail and living community located east of Seattle. Situated on the site of the former and historic Weyerhauser Mill property, the reclaimed land has been taken from a brown field to a very bright future. Our task was to develop a comprehensive experience and brand strategy that in turn would act as the driver for the architects to create the site master plan. Through comprehensive experience strategy and research techniques, we were able to guide and position the Snoqualmie Mill project in an extremely authentic manner which ultimately drove the architectural expression, helped to create appropriately compatible tenant prospects as well as deliver a compelling and accessible message to the local government and community. Brand extension work on this project will continue as the project progresses.

Services: Experience and Brand Strategy, Research, Concept Development, Graphic Design, Project Management, Collaboration with Engineering and Architecture Leads